Design 
If our designers were cubists, the 2012 Focus might have turned out boxy. Clearly, they are not. Instead, they created a shape, and shapes within that shape. The belt line is actually several belt lines, shifting into a Z-shaped pattern that gives the Focus muscular shoulders over its wheels. It's kinetic design. It makes the car look like it's in motion even when it's parked. This is a car that looks coiled and ready to spring. So go ahead. Get in. And start more than a car. Available spring 2011.
Kinetic Exterior Design
The 2012 Focus exudes energy with its athletic Z body lines. It's designed to cheat the wind and steal your breath. The shifting belt line creates sinuous shoulders over the wheels. It looks ready for anything and the looks don't lie.
The Art Of Car Building
The 2012 Focus appeals to all of your senses. Look closely and you'll see tight, razor sharp tolerances. Solid sheet metal exquisitely shaped. Subtle and innovative design cues that reveal a little something fresh every time you take a moment to notice.
Ultra High Strength Boron Steel
An infusion of ultra high strength boron steel fortifies the body structure of the new Focus, adding protection while reducing weight. It's up to four times stronger than normal high strength steel. Trimming weight is yet another way we enhance fuel economy. Boron steel lets us do that while maintaining safety.Stronger, Stiffer
Thanks to advanced materials, the 2012 Focus feels as solid as if it were carved from a solid block of steel. The result is world class handling from a car that comes alive in your hands.Quality Is In Every Detail
The Focus feels solid and looks right thanks to tolerances and craftsmanship that rivals much more expensive cars. Details like the available real alloy trim, clean, polished seams sewn into the available leather-trimmed seating, and the available piano black touches provide a sweeping design statement. This is a ride you'll be proud to take anywhere.
An Interior That's All About You
Slip behind the wheel of the 2012 Focus and you'll feel it. A sense of eager anticipation. It's not all in your head. Our designers gave the next generation Focus a low seating position, door panels seamlessly integrated with the console, and controls within easy reach and exactly where you expect them to be. 
Focus Is Big On Safety
In addition to the dual-stage driver and front seat passenger airbags, every Focus comes standard with front seat-mounted side airbags as well as front and rear side curtain airbags. Always be sure to wear your safety belt and secure children in the rear seat.